Using Small Cells to Improve Cellular Service in the Hospitality Industry
The hotel industry is constantly striving to improve the guest experience. Due to the pervasiveness of mobile devices, guests often equate satisfaction with the property to the performance of their wireless devices. Year after year, J.D. Power Hotel Guest Satisfaction Index Study cites Internet access issues as the number one guest complaint. The issue might be with the hotel’s Wi-Fi network or the guest’s cellular network, but in all cases it is the hotel property that gets criticized.
Cellular service issues go beyond the individual guest. Properties catering to convention business are seeing savvy buyers evaluate a property with four cell phones, one from each of the top four wireless operators, and survey the event space for cellular signal. Buyers are walking away from properties that cannot provide good cellular service because they can’t risk isolating key employees, customers and suppliers for multiple days in a building with no cellular service. For the hospitality industry, cellular network coverage has become the “fourth utility” behind power, water and Internet that every guest and convention planner demands.
The ClearSky FORTE® small cell solution provides an economical way to eliminate weak signal areas and enhance both voice quality and mobile data throughput. FORTE is the one and only solution for hotel owners and operators to control their own wireless destinies by improving in-building coverage across the top four U.S. wireless operators. The FORTE multi-operator small cell system is based on the latest generation of indoor cellular equipment. You can choose any combination of AT&T, Verizon, T-Mobile and Sprint coverage. ClearSky works with your DAS systems integrator for larger properties by supplying our FORTE Neutral Source or can provide a small cell-only system for smaller properties using our FORTE Small Cell System. ClearSky is your one stop, cellular service solution shop.